The only full stack solution in the market; adds value across data, algos, apps, marketplace layers Clean transaction data + relevant external data (Taste Graph - data on 7.5Mn merchants) Patented AI/ML models to uncover customer’s lifestyle preferences APIs + White-labeled Apps, widgets to power experiences in real-time based on preferences and context Ecosystem of partners to serve customers across lifestyle categories (i.e. dining, retail, travel, apparel, etc..)